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Micro-Payment

Micropayment: Profitably Sell Low Price Digital Content

Recommend for:

Merchants looking to cost-effectively sell, track, aggregate and manage small ticket digital services and packages
Merchants to test and offer some of their services on a per item, per time or timed access basis
Digital Merchants looking for a single-source for macro, micro, card and non-card payment services

What It Is

PaymentOne's Micropayment solution enables merchants to manage and charge for their products, prices, campaigns and promotions based on any trackable metric (for example: time, usage, amount). Transactions are tracked and either aggregated until a pre-defined threshold is reached and/or deducted from a pre-established balance to minimize transaction costs. Micropayments are funded by a variety methods, including PhoneBill ™, where multiple small transactions can be processed cost effectively. The PaymentOne payment platform and related processes help drive down the cost of micro-payments to they are economically viable even for very small online purchases.

Business Benefits:

Revenue Lift: Profitably sell low-priced premium content by averting multiple per-transaction processing fees.

Inherent Consumer Loyalty: Encourage return visits, since consumers know they have a balance to spend.

Consumer Convenient: PaymentOne integrates seamlessly with existing payment options and is invisible to consumers - they don't have to create a new account to take advantage of micropayments. Consumers can also track their purchases with an itemized, online statement detailing individual transactions.

Hosted & Outsourced: The entire accumulating balance micro payments process is completely operated, managed and hosted by PaymentOne.

Single Platform and Integration: PaymentOne's PayConnect™ platform provides a single secure integration point for MicroPayments, and the full suite of PaymentOne payment services.

Learn More

"Sales of digital goods will exceed $2.2 billion by 2005, up from $1.56 billion last year. Meanwhile, the portion of this market accounted for by sub-$5 payments will grow to $252 million in 2005"